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Marketing research on social media Twitter and Instagram using data mining (case study: Go-Jek Endonezya)
(Maltepe Üniversitesi, 2017) Tamrin, Mohamad; Nurcahya, Muhammad Wahyu; Demircan, Yasemin Şengün; Ünen, Hüseyin Can
The need for means of transport is currently very important, transport has a very significant role in various aspects of the social, economic, environmental, political, defense and security. One of the transport companies that are currently exist today is GO-JEK. GO-JEK is a transportation company that serves lndonesia origin transport services that can be accessed by using the application. The purpose of this research is to know the opinion of the community associated with GO-JEK and know the marketing strategies that should be applied by the company in the future GO-JEK...