Yazar "Tariq, Rida" seçeneğine göre listele

Listeleniyor 1 - 1 / 1
  • Küçük Resim Yok
    Yayın
    Women entrepreneurship and role of information & communication technology
    (Maltepe Üniversitesi, 2016) Tariq, Rida
    lnformation technology and use of it is life blood of every field and a blessing for the less privileged community i,e. females in Pakistani society who have very limited mobility due to multiple religious, social and security concerns. The achievement rate and ratio of female students is better than male students. They have high aspirations to work as entrepreneur and considering information and communication technology as a blessing in disguise which could help them to imp|ement their small business ideas e.g. uploading creative designs of home accessories, jewelry and dresses online to search the clients. Female students working in small business entrepreneurship ideas were searched on the net and electronically invited to participate in the e-mail, and telephonic survey. The major concern of the survey was to find out the opinion. challenges. issues and suggestions of female entrepreneurial regarding the role of ICT in their business. The findings revealed that information technology plays a very vital role in promoting. disseminating and communication with clients. The major challenges found were the lack of expertise and availability of proper guidance to female entrepreneurs. lt was suggested that online training and technical assistance should be provided to the young female entrepreneurs to encourage them to progress and develop their expertise and business.