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    From globalization to glocalization - adaptation of TV Format in China
    (Maltepe Üniversitesi, 2014) Wang, Jingwen; Karakulakoğlu, Selva Ersöz; Scifo, Salvatore
    There is a rush for introduced program in contemporary television market of China. The hit of the TV program format appears to signal the triumph of media globalization. However, globalization also provokes complex tensions in China. This article reviews the globalism and glcalism theory and relevant literates in media sphere. With the analysis of "two poles" in media globalization, the article provides a possible outlet for the adaptation heat in terms of "glocalization"...