From globalization to glocalization - adaptation of TV Format in China

Küçük Resim Yok

Tarih

2014

Dergi Başlığı

Dergi ISSN

Cilt Başlığı

Yayıncı

Maltepe Üniversitesi

Erişim Hakkı

Attribution-NonCommercial-NoDerivs 3.0 United States
info:eu-repo/semantics/openAccess

Araştırma projeleri

Organizasyon Birimleri

Dergi sayısı

Özet

There is a rush for introduced program in contemporary television market of China. The hit of the TV program format appears to signal the triumph of media globalization. However, globalization also provokes complex tensions in China. This article reviews the globalism and glcalism theory and relevant literates in media sphere. With the analysis of "two poles" in media globalization, the article provides a possible outlet for the adaptation heat in terms of "glocalization"...

Açıklama

Anahtar Kelimeler

Globalization, TV formats in China, Media globalization

Kaynak

2014 Istanbul International Communication Student Congress

WoS Q Değeri

Scopus Q Değeri

Cilt

Sayı

Künye

Wangi J. (2014). From globalization to glocalization - adaptation of TV Format in China. Karakulakoğlu, S.E. ve Scifo, S. (ed.). 2014 Istanbul International Communication Student Congress içinde (59-59 ss.). İstanbul: Maltepe Üniversitesi.