E-commerce business models
Küçük Resim Yok
Tarih
2014
Yazarlar
Dergi Başlığı
Dergi ISSN
Cilt Başlığı
Yayıncı
Maltepe Üniversitesi
Erişim Hakkı
Attribution-NonCommercial-NoDerivs 3.0 United States
info:eu-repo/semantics/openAccess
info:eu-repo/semantics/openAccess
Özet
When talking about e-commerce business models we have to consider about some definitions like business model, business plan and e-commerce business plan. Business model is set of planned activities designed to result in a profit in a marketplace. Business plan describes a firm's business model. And e-commerce business model uses or leverages unique qualities of lnternet and Web. When examining business model, we figure out that there are eight key elements of business model. These are "value proposition", "revenue model", "market opportunity", "'competitive environment", "competitive advantage", "market strategy", "organizational development", "management team"...
Açıklama
Anahtar Kelimeler
E-commerce, Marketplace, Market strategy
Kaynak
2014 Istanbul International Economics and Administrative Sciences Student Congress
WoS Q Değeri
Scopus Q Değeri
Cilt
Sayı
Künye
Benlier, A. (2014). E-commerce business models. Küçük, B. ve Uğur, M. (ed.). 2014 Istanbul International Economics and Administrative Sciences Student Congress içinde (5-5 ss.). İstanbul: Maltepe Üniversitesi.
