Environmental marketing in the international modern conditions
Küçük Resim Yok
Tarih
2018
Dergi Başlığı
Dergi ISSN
Cilt Başlığı
Yayıncı
Maltepe Üniversitesi
Erişim Hakkı
CC0 1.0 Universal
info:eu-repo/semantics/openAccess
info:eu-repo/semantics/openAccess
Özet
The article is devoted to the study of environmental marketing. Since the theme of ecology is popular, this direction is gaining momentum in modern environmental conditions and is widely implemented in the organization. "Green marketing" means the promotion of eco-goods and services. In order to preserve the biosphere, it is necessary to make decisions that will help in promoting environmental marketing. This is one of the main tasks of mankind.
Açıklama
Anahtar Kelimeler
Environmental marketing, Green marketing, Environment, Pollution
Kaynak
International Congress on Business and Marketing
WoS Q Değeri
Scopus Q Değeri
Cilt
Sayı
Künye
Rugaleva, I. E., Podroba, N. V. ve Nescheretova, A. A. (2018). Environmental marketing in the international modern conditions. International Congress on Business and Marketing. s. 168-173.
