Can the cultural city become more inclusive through mobile phone apps?
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Date
2014
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Publisher
Maltepe Üniversitesi
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Attribution-NonCommercial-NoDerivs 3.0 United States
info:eu-repo/semantics/openAccess
info:eu-repo/semantics/openAccess
Abstract
The cultural segment of worldwide integration is increasingly becoming an urban reality and both popular and high culture has grown into valuable sources that are used in city branding prac|ices. City branding aims to form a city identi|y that can be sold to a multitude of people, for Rotterdam part of its identity is "the cultural city" and this is now also being communicated to publics through city apps, lt is widely agreed upon that cultural visitors are older, whiter. come from a higher social class than is commonly obtained and have a higher income and education. However, western cities like Rotterdam also need to cater to immigrants that hold opposing demographics...
Description
Keywords
Cultural city, City branding, Cultural city apps
Journal or Series
2014 Istanbul International Communication Student Congress
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Citation
Unkel, S. (2014). Can the cultural city become more inclusive through mobile phone apps? Karakulakoğlu, S.E. ve Scifo, S. (ed.). 2014 Istanbul International Communication Student Congress içinde (55-55 ss.). İstanbul: Maltepe Üniversitesi.