Media, interactivity and participation
Küçük Resim Yok
Tarih
2014
Yazarlar
Dergi Başlığı
Dergi ISSN
Cilt Başlığı
Yayıncı
Maltepe Üniversitesi
Erişim Hakkı
Attribution-NonCommercial-NoDerivs 3.0 United States
info:eu-repo/semantics/openAccess
info:eu-repo/semantics/openAccess
Özet
New media has had a signiticant effect on the way media relations are conducted between journalists, PR and social media practitioners. Firstly, the sophistication of technology, such as email. personal digital assistants, Facebook, Twitter and cell phones, has improved the 'connectivity' between the media world. Tench and Yeomans (2006:22) believe the dynamic nature of online journalism - in which consumers want news on demand 24/7- has meant that journalists are under more pressure to meet increasing deadlines. There are also instances where journalists have had to change the way they gather information (Theaker 2004: 152), This presentation analyses the effect that new media is having on the relationships between PR practitioners...
Açıklama
Anahtar Kelimeler
Media, Media relations, Media interactions, lnteractivity
Kaynak
2014 Istanbul International Communication Student Congress
WoS Q Değeri
Scopus Q Değeri
Cilt
Sayı
Künye
Kehinde, O. (2014). Media, interactivity and participation. Karakulakoğlu, S.E. ve Scifo, S. (ed.). 2014 Istanbul International Communication Student Congress içinde (31-31 ss.). İstanbul: Maltepe Üniversitesi.
