A survey on mathematics’ role on customer relationship management (CRM) to improve customer satisfaction and production increase
Küçük Resim Yok
Tarih
2009
Dergi Başlığı
Dergi ISSN
Cilt Başlığı
Yayıncı
Maltepe Üniversitesi
Erişim Hakkı
CC0 1.0 Universal
info:eu-repo/semantics/openAccess
info:eu-repo/semantics/openAccess
Özet
Emergence of new products in chaotic markets and development of small and medium enterprises, (SME’s) in national and international era has caused companies, factories and in general whole enterprises in private and also governmental and non-governmental organizations by different challenges which all have gone to bring new customers and also to keep previous ones who are accounted for their revenue. For this a new aspect of management science and mathematics as a basic and mother science shines to keep enterprise’s efficiency in the current economical recession. The aim of this paper is analyzing the role of problem solving strategies in mathematics with Customer Relationship Management, CRM. This paper will be studying the logical relation between them.
Açıklama
Anahtar Kelimeler
Kaynak
International Conference of Mathematical Sciences
WoS Q Değeri
Scopus Q Değeri
Cilt
Sayı
Künye
Noruzi, M. R. ve Sariolghalam, N. (2009). A survey on mathematics’ role on customer relationship management (CRM) to improve customer satisfaction and production increase. Maltepe Üniversitesi. s. 275.