Psychological components of color, light and texture directing customer behavior in fast and slow food restaurants
Küçük Resim Yok
Tarih
2014
Yazarlar
Dergi Başlığı
Dergi ISSN
Cilt Başlığı
Yayıncı
Maltepe Üniversitesi
Erişim Hakkı
Attribution-NonCommercial-NoDerivs 3.0 United States
info:eu-repo/semantics/openAccess
info:eu-repo/semantics/openAccess
Özet
Color is a juddering ot light. Colors seem different depending on the light intensity so the same color is seen dilferent|y in bright light and in dim light. Each one of us sees the colors differently and it differs from one observation to another, color is part of our lives and we used it every day in every aspecI oI it. Color comprise an essential part of our lives, which is why I chose to discuss it and elaborate on it and was interested to know more about its secrets. People should pay attention to color even if they are not that involved in aspects of design, because it can have the greatest impact on their lives. Good food is not the only factor that attracts people in restaurants. restaurants are places to meet people, chat with friends, and build memories and new relationships.
Açıklama
Anahtar Kelimeler
Colors and psychology, Light, Customer behavior, Light and texture
Kaynak
2014 Istanbul International Fine Arts Student Congress: Youth & Art
WoS Q Değeri
Scopus Q Değeri
Cilt
Sayı
Künye
Aloum, M. (2014). Psychological components of color, light and texture directing customer behavior in fast and slow food restaurants. Bowman, J. (ed.). 2014 Istanbul International Fine Arts Student Congress: Youth & Art içinde (25-25 ss.). İstanbul: Maltepe Üniversitesi.
